Hello, I am Lana Erwin, the owner, and broker of Help-U-Sell of Edmond/OKC.
Help-U-Sell was started over 40 years ago in 1976. We were the pioneers in the flat fee for service real estate model. Although this company has been in Edmond since 2000, I started with the company in 2003 and purchased this franchise in 2005. I was attracted to the concept of offering my seller's options instead of just one standard program.
As housing prices were rising, so was the cost of selling your home. When our market experienced setbacks as it did in 2007, an alternative to the 6% commission structure was imperative. When many people were bringing cash to the table just to sell their homes, this alternative eased some of the burdens, and in many cases helped people avoid short sales or losing their homes altogether. It was a tough time to sit down at the kitchen table with people who needed to sell their homes, but I loved that I had cost-effective options to offer my sellers.
Since 2005, our programs have evolved to meet the needs of our clients. It has become the norm for people to move much more frequently than they did 20+ years ago. The costs involved in selling can put a big dent in your equity. Also, we live in a state where we don’t normally experience huge increases in our home values like they do in other parts of the country. Equity in your home builds at a much slower rate. Your desire to hang on to it and move it into your next home is the reason we do what we do!
Don’t let our name fool you! We work with buyers too! Guiding you thru what is normally the most expensive and personal transaction you will make is what I do best. Let me put my 16+ years of knowledge and experience to work to help you navigate the way to your new home.
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